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Relish the Holiday Season in San Francisco

When you make the Bay Area your vacation destination this November or December, you're sure to find a plethora of seasonal activities that await you. Take advantage of popular events like our waterfront New Year's Eve fireworks display, PIER 39's Tree Lighting Celebration, or a FOOT! Walking Tour. Bargain hunters can even finish up that last-minute holiday shopping at area retailers like Union Square and Ghirardelli Square.

San Francisco Things to See and Do


New Year's Eve Fireworks

Ring in the New Year with 200,000 other San Franciscans at the city's free waterfront midnight fireworks show on December 31. Beginning at midnight, spectators should line up along the Embarcadero between Mission and Folsom Streets for the best viewing.

PIER 39's Tree Lighting Celebration

When it comes to San Franciscan Christmastime celebrations, it doesn't get any better than PIER 39's annual Tree Lighting Celebration on November 23-24. Experience the magic of the holiday season with Christmas carols and lighting of the 60-foot tree.

FOOT! Walking Tour

Kick off your holiday festivities with a two- or three-hour FOOT! Walking Tour. Part game show, part history lesson, and all fun, these unique tours take you through San Francisco's quirky and distinctive neighborhoods. Tours are $30-$45 per person.



McCormick & Schmick's

Celebrate the upcoming holiday season with an unforgettable dining experience at McCormick & Schmick's. Locals and visitors alike will enjoy the plethora of delectable menu items available, including a raw bar, seafood, and San Franciscan classics.

Fisherman's Wharf

You'll find plenty to be thankful for when you choose Fisherman's Wharf for your seasonal dining needs. From Applebee's and Bubba Gump Shrimp Company to Franciscan Crab Restaurant and Hard Rock Café, you'll find an eclectic mix of restaurant options.

Albona Ristorante Istriano

Looking for something a little different for the holidays? Then Albona Restaurant Istriano is the perfect place to spend your family dinner. Named one of San Francisco's top 100 restaurants, Albona brings a little bit of Istria to the Bay Area.



Ghirardelli Square

Finish up your holiday shopping with ease at this unique marketplace, just off Beach and Larkin Streets. Home to a number of shops and restaurants, Ghirardelli Square includes places like Gigi + Rose and Helpers Bazaar among other specialty retailers.

Westfield San Francisco Centre

Get a head start on your holiday shopping with Westfield San Francisco Centre. Explore classic retailers like Abercrombie & Fitch, Bath & Body Works, and American Eagle alongside luxury options like REDValentino, Michael Kors, and Kate Spade New York.

Union Square

When you're looking to pick up those perfect holiday gifts, there's no better place to shop than Union Square. Hailed as the crown jewel of the Bay Area, Union Square is home to a plethora of retail options, including Gucci, Prada, and Saks Fifth Avenue.

Local Deals


San Francisco CityPASS

Save big when you buy a San Francisco CityPASS during your holiday vacation. One booklet includes unlimited trolley and cable car rides as well as admission to four area attractions. It's the best way to explore the Bay Area without breaking the bank.
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